{"id":3734,"date":"2024-05-20T13:35:53","date_gmt":"2024-05-20T11:35:53","guid":{"rendered":"https:\/\/www.wittchen.com\/relacje-inwestorskie\/?p=3734"},"modified":"2024-09-06T08:34:24","modified_gmt":"2024-09-06T06:34:24","slug":"sklep-stacjonarny-w-niemczech","status":"publish","type":"post","link":"https:\/\/www.wittchen.com\/relacje-inwestorskie\/sklep-stacjonarny-w-niemczech\/","title":{"rendered":"Wittchen otworzy\u0142 pierwszy flagowy salon w Niemczech"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Grupa Wittchen, zgodnie z wcze\u015bniejszymi zapowiedziami, uruchomi\u0142a sw\u00f3j pierwszy, flagowy salon w Niemczech, w centrum handlowym Westfield Centro, w Oberhausen. Grupa zamierza w tym roku otworzy\u0107 tak\u017ce w\u0142asne sklepy stacjonarne w Austrii oraz kolejne salony w Rumunii.<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"650\" src=\"https:\/\/www.wittchen.com\/relacje-inwestorskie\/wp-content\/uploads\/2024\/08\/opening-js1-js.jpg\" alt=\"\" class=\"wp-image-3932\" srcset=\"https:\/\/www.wittchen.com\/relacje-inwestorskie\/wp-content\/uploads\/2024\/08\/opening-js1-js.jpg 650w, https:\/\/www.wittchen.com\/relacje-inwestorskie\/wp-content\/uploads\/2024\/08\/opening-js1-js-300x300.jpg 300w, https:\/\/www.wittchen.com\/relacje-inwestorskie\/wp-content\/uploads\/2024\/08\/opening-js1-js-150x150.jpg 150w, https:\/\/www.wittchen.com\/relacje-inwestorskie\/wp-content\/uploads\/2024\/08\/opening-js1-js-500x500.jpg 500w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Nowy sklep Wittchen w Niemczech znajduje si\u0119 w Oberhausen (Nadrenia-P\u00f3\u0142nocna Westfalia) w centrum handlowym Westfield Centro. Salon ma powierzchni\u0119 ponad 150 metr\u00f3w kwadratowych i tak jak inne salony marki opiera si\u0119 na modu\u0142owym koncepcie pozwalaj\u0105cym elastycznie wyznacza\u0107 r\u00f3\u017cne strefy sklepu, eksponuj\u0105c zr\u00f3\u017cnicowany asortyment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u2013 Przywi\u0105zujemy du\u017c\u0105 wag\u0119 do rozwoju sprzeda\u017cy w krajach niemieckoj\u0119zycznych. To du\u017ce i&nbsp;zamo\u017cne rynki, a ich potencja\u0142 zbadali\u015bmy ju\u017c poprzez sprzeda\u017c online. Niemcy s\u0105 obecnie naszym najwi\u0119kszym rynkiem zagranicznym, pomimo \u017ce dotychczas nie dzia\u0142a\u0142 tam ani jeden salon Wittchen. Sklep stacjonarny traktujemy jako wizyt\u00f3wk\u0119 marki, miejsce gdzie klienci mog\u0105 obejrze\u0107 towary, uzyska\u0107 porad\u0119 sprzedawcy, zetkn\u0105\u0107 si\u0119 z wysok\u0105 jako\u015bci\u0105 produkt\u00f3w i obs\u0142ugi, jak\u0105 oferujemy <\/em>\u2013 powiedzia\u0142 <strong>J\u0119drzej Wittchen, prezes zarz\u0105du sp\u00f3\u0142ki<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Otwarcie salonu stacjonarnego w Niemczech jest efektem konsekwentnej realizacji 3-etapowej strategii wchodzenia na rynki zagraniczne. Pierwszym krokiem jest sprzeda\u017c produkt\u00f3w Wittchen poprzez zewn\u0119trzne platformy typu marketplace i budowanie \u015bwiadomo\u015bci marki. Nast\u0119pnie Wittchen uruchamia w\u0142asny sklep internetowy, uwa\u017cnie obserwuj\u0105c popyt na danym rynku, by w ostatnim kroku otworzy\u0107 w danym kraju salon stacjonarny (showroom). W&nbsp;ubieg\u0142ym roku Grupa Wittchen otworzy\u0142a sklepy stacjonarne w Rumunii oraz S\u0142owacji, za\u015b na pocz\u0105tku tego roku uruchomi\u0142a w\u0142asny sklep online w Austrii i niebawem uruchomi tam tak\u017ce sklepy stacjonarne.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Obecnie opr\u00f3cz Polski, gdzie dzia\u0142a ponad 90 sklep\u00f3w stacjonarnych z logo Wittchen oraz Wittchen Travel, Grupa ma tak\u017ce w\u0142asne salony w Czechach (7 plac\u00f3wek), na W\u0119grzech (3&nbsp;sklepy), w S\u0142owacji i Rumunii (po 1 sklepie) oraz w Ukrainie (10 plac\u00f3wek franczyzowych). Obecnie do listy kraj\u00f3w, gdzie dzia\u0142aj\u0105 salony stacjonarne Wittchen, do\u0142\u0105czaj\u0105 Niemcy, za\u015b wkr\u00f3tce b\u0119dzie to r\u00f3wnie\u017c Austria. Przyb\u0119dzie te\u017c plac\u00f3wek w Rumunii, gdzie Grupa zamierza uruchomi\u0107 kolejne salony w Bukareszcie. W 2023 roku sprzeda\u017c zagraniczna stanowi\u0142a oko\u0142o 22% \u0142\u0105cznych przychod\u00f3w Grupy Wittchen, kt\u00f3re wynios\u0142y ponad 467 mln z\u0142.<\/p>\n\n\n\n<div style=\"height: 30px\"><\/div>\n\n\n\n<style> #sp-wp-carousel-free-id-4007{max-width: 1250px;margin: 0 auto;} <\/style>\n<style id=\"wp_carousel_dynamic_css4007\">.sp-wp-carousel-free-id-4007.wpcf-fancybox-wrapper .fancybox-bg{background: #0b0b0b;opacity: 0.8;}.sp-wp-carousel-free-id-4007.wpcf-fancybox-wrapper .fancybox-navigation .fancybox-button .wpcp-fancybox-nav-arrow i {color: #ccc;}.sp-wp-carousel-free-id-4007.wpcf-fancybox-wrapper .fancybox-navigation .fancybox-button .wpcp-fancybox-nav-arrow i:hover {color: #fff;}.sp-wp-carousel-free-id-4007.wpcf-fancybox-wrapper .fancybox-navigation .fancybox-button {background: #1e1e1e;}.sp-wp-carousel-free-id-4007.wpcf-fancybox-wrapper .fancybox-navigation .fancybox-button:hover {background: #1e1e1e;}#sp-wp-carousel-free-id-4007 .wpcp-swiper-dots {margin: 40px 0px 0px 0px;}.wpcp-wrapper-4007 .swiper-wrapper .swiper-slide-kenburn, .wpcp-wrapper-4007 .swiper-wrapper, .wpcp-wrapper-4007 .wpcpro-row{align-items: center;}#sp-wp-carousel-free-id-4007 .wpcp-single-item {box-shadow: 0px 0px 0px 0px #dddddd;transition: all .3s;margin: 0px;}#sp-wp-carousel-free-id-4007.swiper-flip .wpcp-single-item{margin: 0!important;}#sp-wp-carousel-free-id-4007 .wpcp-single-item:hover {box-shadow: 0px 0px 0px 0px #dddddd;}#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .wpcp-single-item {border: 1px none #dddddd;}#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .swiper-button-prev,#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .swiper-button-next,#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .swiper-button-prev:hover,#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .swiper-button-next:hover {background: none;border: none;font-size: 30px;}#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .swiper-button-prev i,#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .swiper-button-next i {color: #aaa;}#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .swiper-button-prev i:hover,#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .swiper-button-next i:hover {color: #178087;}#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .wpcp-swiper-dots .swiper-pagination-bullet {background-color: #cccccc;}#sp-wp-carousel-free-id-4007.sp-wpcp-4007 .wpcp-swiper-dots .swiper-pagination-bullet.swiper-pagination-bullet-active {background-color: #178087;} #sp-wp-carousel-free-id-4007.sp-wpcp-4007.wpcp-image-carousel .wpcp-single-item:hover img, #sp-wp-carousel-free-id-4007.sp-wpcp-4007.wpcp-post-carousel .wpcp-single-item:hover img, #sp-wp-carousel-free-id-4007.sp-wpcp-4007.wpcp-product-carousel .wpcp-single-item:hover img{-webkit-transform: scale(1.2);-moz-transform: scale(1.2);transform: scale(1.2);}#sp-wp-carousel-free-id-4007 .wpcpro-row>[class*=\"wpcpro-col-\"] { padding: 0 2.5px; 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Budowana od ponad 30 lat marka Wittchen jest jedn\u0105 z najbardziej rozpoznawalnych marek premium w Polsce.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Grupa Wittchen prowadzi sprzeda\u017c poprzez w\u0142asne e-sklepy w 7 krajach (wliczaj\u0105c Polsk\u0119), 46 platformy marketplace w 23 krajach oraz sie\u0107 ponad 100 Grupa Wittchen prowadzi sprzeda\u017c poprzez w\u0142asne e-sklepy w 7 krajach (wliczaj\u0105c Polsk\u0119), 46 platformy marketplace w 23 krajach oraz sie\u0107 ponad 100 salon\u00f3w stacjonarnych funkcjonuj\u0105cych pod markami Wittchen i Wittchen Travel. Posiada w\u0142asne centrum logistyczne w&nbsp;podwarszawskich Palmirach.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Od 2015 roku sp\u00f3\u0142ka Wittchen S.A. jest notowana na Gie\u0142dzie Papier\u00f3w Warto\u015bciowych w&nbsp;Warszawie.<\/p>\n\n\n\n<div style=\"height:30px\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:30px\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Grupa Wittchen, zgodnie z wcze\u015bniejszymi zapowiedziami, uruchomi\u0142a sw\u00f3j pierwszy, flagowy salon w Niemczech, w centrum handlowym Westfield Centro, w Oberhausen. Grupa zamierza&#8230;<\/p>\n","protected":false},"author":14,"featured_media":3944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[108],"tags":[],"class_list":["post-3734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Relacje Inwestorskie<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wittchen.com\/relacje-inwestorskie\/sklep-stacjonarny-w-niemczech\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:description\" content=\"Grupa Wittchen, zgodnie z wcze\u015bniejszymi zapowiedziami, uruchomi\u0142a sw\u00f3j pierwszy, flagowy salon w Niemczech, w centrum handlowym Westfield Centro, w Oberhausen. 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